Visitors motivation to attend events

How to Write a Summary of an Article? Mullins describes motivation as this force which drives any person to show a specific behaviour towards any condition or situation or things. It is always self-applied and self accomplishment in individual.

Visitors motivation to attend events

Mullins describes motivation as this force which drives any person to show a specific behaviour towards any condition or situation or things. It is always self-applied and self accomplishment in individual.

This kind of motivation is referring to the intrinsic motivation Bratton et. While we discuss about the motivation of event visitor it also fall on this types of motivation visitor attend in the event to fulfil their personal desire. In the other hand extrinsic motivation works on external level of individuals.

Every individual have expectation of external tangible outcomes like financial rewards, bonus, pay increase, profit share, and promotion in their job Bratton et. The festival and events have extensively increased in number.

Along with that its visitor Visitors motivation to attend events increased Lee, Now a days events and festivals giving economy support to the hosting community or party. Every year festivals and events are popular and visitor travel a long journey to participate.

There are different kinds of events and festivals for example Sports, Cultural, Tourism, Music, Religious. Visitors of the events and festivals have their own purpose to attend on it. Each single visitor has motivation to attend on any kinds of events.

We can find visitor with different motivation in the same event. There are also some common motivational factors for visitors to attend different kinds of event above mention. There are some unique motivational factors for some events which we cannot find in other events.

Here we are going to discuss about the common motivation factors of different kinds of festivals as Food festival, sport festival music festival and cultural festival and their unique motivation factor in each kinds of festival.

Food and wine festival Food and wine festivals have becoming an important part of the special festival. It also an attraction points of tourist.

We will write a custom essay sample on Visitor Motivations to Attend Events or any similar topic only for you We will write a custom essay sample on Visitor Motivations to Attend Events or any similar topic only for you Order now Many tourists attend food or wine festivals to taste foods and wine.

They experience special types of food and wine from these kinds of festivals [ Hall ; Mitchell, ]. As it is one of the important tourism activities Food and Wine festivals targeted to the tourist from international and local as well Chang,Chartersa ; Ali-Knightb, The town located 20 miles north of Houston, Texas.

He studied the motivation of the visitor in 10, populations which is the number of visitors in the festival every year. After study of motivation of visitor from different demography like age, gender, marital status, education, income he came with many motivations factors in food festival.

The top five dimensions of motivation and more other motivation factors are fun, to get out in the open air, heard about festival and it sounded like fun, for variety of things to see and do, to have a change from daily routine. He also found more activities which motivates visitors to attend in the festival.

These are wine, escape, food, known group socialization, external socialization, art etc. Kwang-Soo, Park Yvette Reisinger Hyun-Jung Kang studied to identify the major factors that motivate visitors in wine and food festival.

The objective of this study was to identify the major factors that motivated visitors to attend the South Beach Wine and Food Festival in Miami Beach, Florida, and determine whether these factors varied among the visitors from the United States, Canada, South America, Europe, and Asia.

They survey on visitors to South Florida.Events marketing is dependant on the visitors motives to attend the event. (Donald Getz, p. ) Worldwide interest, increasing globalization, a growing television audience and exposure to the World Wide Web have led to increased interest in events as a reflection of contemporary culture.

A Review of Festival and Event Motivation Studies1 In the past couple of decades, festival and event tourism has been one of the fastest growing sections of the world leisure industry (Getz, ; Nicholson & . were used to identify motives which stimulated visitors to go to events at a festival.

These two frameworks were used to guide development of an instrument to measure motives. specifically analysis of motivations for attending festivals and events (Getz, ), has become crucial. Actual attendance itself may be attributed to various motives or just a single motive.

In order for the event organizers to manage to deliver a great experience, the event product definition is a vital step. An Analysis of Visitors' Motivation to Attend the Windsurf World Cup on Sylt Article (PDF Available) in Polish Journal of Sport and Tourism 23(2)– · June with Reads.

Visitors motivation to attend events

The escape-seeking dichotomy and the push-pull factors conceptual frameworks were used to identify motives which stimulated visitors to go to events at a festival.

Using special events to motivate visitors to attend art galleries - ScienceDirect